CULTURE AT YOUR FINGERTIPS
Simon Davenport came up with this simple idea to dramatise the content of the new tablet edition. Each advert focused on one section. The use of the finger was so successful, the client wanted to take the same idea and use it for The Irish Sun, albeit using a very different tone of voice.
Written and Directed by Simon Davenport
May 10, 2015
Art Direction, Copywriting