West Bromwich Building Society

To a tight deadline, Russ Henderson created the concept for a more consistent and coherent design language to present WBBS in a credible and professional light – within the parameters of the current brand identity.

Russ’s contribution included concepts/copylines and art direction of the styling for the campaign, from the branding through to branch interiors and print.

Art Direction, Branding, Copywriting by Russ Henderson